New Resources Added to Popular Ag Gaming/Learning Site

WASHINGTON, D.C., July 21, 2011 – The American Farm Bureau Foundation for Agriculture’s educational gaming platform, MyAmericanFarm.org, is rolling out another exciting set of resources. My American Farm is a free online game platform that invites third- through fifth-grade students to engage in fun, interactive games as they learn about agriculture. The site is expanding in July 2011 to include the “Equipment Engineer” game.

“Equipment Engineer”, sponsored by John Deere, invites students to learn about different types of equipment used in agriculture all around the world, while sharpening their vocabulary and problem solving skills. The game also shares important messages about safety and the people, places and practices that are part of agriculture.

In addition to the new game, the educator resources section of the website will have new lesson plans and supplements available to equip community volunteers with everything to extend the lessons from the game into a local classroom or community event.

The games at My American Farm are entertaining and educational. Kids have fun learning about agriculture. And since the games are themed to focus on math, science, social studies, language arts, and health subject matters, participants are able to reinforce many core concepts necessary for elementary school curriculum standards.

The My American Farm educational gaming resource is made possible through the generous support of our title sponsor, Pioneer Hi-Bred, a DuPont business. To take advantage of the My American Farm resources, games, and activities, visit www.myamericanfarm.org.

DuPont Pledges Support to My American Farm Initiative; Funds Help Farm Bureau Inform Consumers

SEATTLE, January 11, 2010 – DuPont business Pioneer Hi-Bred and the American Farm Bureau Federation announced a $500,000 donation to the American Farm Bureau Foundation for Agriculture’s My American Farm virtual education program. The donation from Pioneer Hi-Bred, paid over three years, will enable the Foundation to further build agricultural awareness and understanding through education.

The My American Farm project teaches agricultural literacy to consumers and the public through an interactive computer game. Players learn where food comes from in addition to learning how products get from the farm to their dinner plate.

“The American Farm Bureau Foundation for Agriculture has identified a great opportunity for teaching the public about modern agriculture. Through science and productivity, farmers are feeding the world and bettering the lives of people every day,” said Frank Ross, vice president and regional director – Pioneer, North America. “We are pleased to partner on this initiative and support the cause of increased agricultural literacy.”

“The financial support of Pioneer Hi-Bred is critical for the success of the My American Farm project,” said Bob Stallman, president – American Farm Bureau Foundation for Agriculture. “We greatly appreciate the support and commitment to increase agricultural literacy through this important project.”

The My American Farm virtual education program is anticipated to engage millions of youth, teachers and parents over the next five years through unique educational experiences. The website, www.myamericanfarm.org, is a destination for children to be entertained by playing games while learning math, social studies, language arts and science in the context of agriculture and food production. The program provides high-quality educational resources for educators as well, adding to the materials provided by Farm Bureau’s highly successful Ag in the Classroom network.

The American Farm Bureau Foundation for Agriculture is a 501 (c) (3) affiliate of the American Farm Bureau Federation. The Foundation works to build awareness and a positive public perception of agriculture through education.

The donation reflects the company’s recently announced commitment to focus on meeting four emerging global trends, one of which is increasing food production.

Pioneer Hi-Bred, a DuPont business, is the world’s leading source of customized solutions for farmers, livestock producers and grain and oilseed processors. With headquarters in Des Moines, Iowa, Pioneer provides access to advanced plant genetics in nearly 70 countries.

DuPont is a science-based products and services company. Founded in 1802, DuPont puts science to work by creating sustainable solutions essential to a better, safer, healthier life for people everywhere. Operating in more than 70 countries, DuPont offers a wide range of innovative products and services for markets including agriculture and food; building and construction; communications; and transportation.